Thursday, 21 July 2011

Top Tips for reducing legal spend for SME’s




1. Agree fixed fees
Be aware there are over 10,000 law firms out there — you can afford to shop around, and don’t have to go to the one down the road. In particular, small businesses should avoid lawyers charging hourly rates. Most firms are happy to agree a fixed fee for routine work. Even the most experienced specialist lawyers will now accept fees based on value as opposed to time billing.

2. Stay on top of changes in the law
The Law changes all the time. Even lawyers like me struggle to keep up with everything. It’s hard to make sure that your business is compliant, especially if different areas impact on you (for example, almost every business has to deal with employment law and property law at some point) and getting caught out by a sudden change in the law can be horribly expensive. I’d recommend businesses consider an annual review of your key contracts to make sure it never happens to you.

3. Use the law to solve problems before they happen — lawyers are always cheaper than lawsuits.

By using contract terms properly, you can do a tremendous amount to limit your liability. For example, if you run an e-commerce website getting your Terms and Conditions (T&Cs) right can be absolutely crucial to your business. The difference between a T&C guaranteeing delivery in 14 days and one guaranteeing delivery in 28 days can be enormous! The same applies almost everywhere — employment contracts, leases, shareholder agreements — if they’re written properly.

4. Have a lawyer on retainer, rather than going to one in a crisis

For plenty of businesses (for example, property developers), ongoing legal costs are unavoidable. If you’re in one of these businesses, setting up a monthly bill means that you are not going to be hit with a massive legal fee payable in one go. Lawyers want to control cash flow too so offering to pay by direct debit monthly will help negotiate better rates with your lawyer.

5. Get rid of the notion that law is complex & expensive

Too many small businesses have the perception that lawyers are expensive, and that law is always hugely complex (I blame the television). In fact, most legal issues are relatively simple and routine. Employment contracts, Commercial leases, shareholders agreements, and terms and conditions can and should all be purchased on a fixed price basis.

About The Author

Gary Yantin is the founder of http://www.highstreetlawyer.com/ - A solicitor of eleven years experience, he started his career in a small high street firm in St.Albans and he understands the pressures of working in a small firm. He founded High Street lawyer to enable top quality small independent firms fight off “Tesco law” by developing nationwide competition on fixed price products, primarily benefiting consumers and small businesses that currently rely on undifferentiated local firms


Thursday, 14 July 2011

I want to be loved by you!

What does a client want from their lawyer? Perhaps love is too much but how often do solicitors consider what clients look for when choosing their legal adviser. More importantly, what is it about your competitors that may be attracting your existing or potential client to them. The need to understand your client is more important now than ever as new entrants to the market emerge. Organisations such as Co-op will not be able to create significant amounts of new work. Rather they will be looking to take market share from the current incumbents. Member organisations such as Saga and AA know their members and their habits. They know about their insurance needs, what cars they drive, the number of dependants they have, their health profiles  and the number of holidays that they take. Supermarkets, with their loyalty schemes, even know your favourite brand of cereal or toothpaste as well as the guilty pleasures you treat yourselves to now and again. With this sort of information, marketing additional services such as wills and powers of attorneys should be a doddle.
What these new entrants need to do is demonstrate that they have the relevant legal expertise to carry out the work. They will need to recruit good staff and invest in sophisticated IT. How can existing law firms and legal brands such as HighStreetLawyer.com compete?
They can do so by showing that a strong personal service that puts the client at the heart of everything that the lawyer does is still available. Whilst price is an extremely important factor in selecting your solicitor, making the client feel appreciated is essential. Clients want to feel like they are appreciated by their lawyer and not just for the fee. Easily achievable objectives such as availability and accessibility will level the playing field between traditional law firms and new providers but understanding how to appreciate clients will tip the advantage in the solicitors favour. Add to that sophisticated marketing, risk management procedures, clearly defined branding and buying club benefits and the advantage starts to become greater still.
Find out more about HighStreetLawyer.com and how it can help you whether you are a law firm, a consumer of legal services or a service provider by contacting me.
All the best
Gary